Whether you’re just starting out or you’ve been coaching for a little while, chances are you’ve felt it: that sinking uncertainty around how to actually win corporate clients.
You worry about credibility. You wonder if anyone will buy from you. Some days you feel stuck. Unsure what to post, or what to say in outreach. Other days you feel like you’re doing plenty (scrolling, posting, maybe sending messages) but it’s not strategic, and it’s not getting the results you want.
It’s exhausting. You know you should be showing up more boldly, but the thought of being “salesy” makes your stomach turn. And every time you sit down at your desk, you can’t shake the feeling that you should be doing something else business development-wise… you just don’t know what.
👉 If any of that resonates, these templates were built for you.
Fear not! This isn’t about cold pitching strangers. It’s about authentic outreach that:
Leverages your existing network
(using all your unfair advantages)
Opens doors with corporate HR, L&D and decision makers without being pushy
(think thought partner not pushy vendor)
Gives you confidence to send the messages you’ve been avoiding
(you know the ones I’m talking about)
Starts real conversations that lead to real opportunities
The harsh truth is: your pipeline is your business. Without consistent conversations, you won’t create consistent sustainable client flow. The good news? Marketing for executive coaches doesn’t need to be stressful or unclear - it’s simply building your Executive Coach Pipeline™️.
- And the more consistent your pipeline, the faster you can create the business you want:
- Profitable enough to replace (or surpass) your corporate salary
- Purpose-driven work that feels meaningful
- Flexibility to design a business around your life, not the other way around
